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About · Australia-wide

I'm Ajay.

Melbourne-based marketing and AI specialist for Australian service businesses. I help businesses get more calls and booked jobs: found on Google and AI search, running the ads that bring leads in, AI that catches every call, and the reviews and content that make you the obvious choice. One person, start to finish, across Australia.

Last updated 22 July 2026

Ajay Dabhi, Australia-wide marketing and AI specialist based in Melbourne.
Melbourne, AU
  • 5+years doing this
  • 1person, end to end
  • 0account managers
  • AUAustralia-wide

In short

Who is Ajay Dabhi?

Ajay Dabhi is a marketing and AI specialist based in Melbourne, Australia. He helps Australian service businesses, tradies, cleaners, pest control and clinics, get more calls and booked jobs using SEO, Google Ads, Meta Ads, AI automation and AI receptionists. An engineer turned marketer, he works one to one with businesses across Australia, with on-site work available in Melbourne.

At a glance

Name
Ajay Dabhi
Based in
Melbourne, Victoria, Australia
Role
Marketing & AI specialist
Works with
Service businesses across Australia
Specialises in
SEO, Google Ads, Meta Ads, AI automation, AI receptionists
Known for
153 leads in 28 days for a Melbourne client, and building AI receptionists
Background
Mechanical engineer turned marketer, 5+ years

I trade under my own name. You can verify the registration through the Australian Government's ABN Lookup.

The story

Engineer turned marketer.

01

How did I get here?

Mechanical engineer turned marketer. I spent years learning to think in systems and measure everything, then pointed that at one problem for the last five-plus years: getting local service businesses more work. I build the ads, the websites and the AI systems myself.

02

How do I work?

I answer the call, build the campaign and read the reports myself. I deliver strategy, tracking and automation directly rather than passing the work through an account team. For Melbourne clients, I can also visit the business, photograph or film real jobs and help set things up in person. Ongoing work is month to month.

03

Who do I help?

I work with Australian businesses that sell a service and book jobs or appointments. That includes tradies, cleaners, pest control, clinics and real estate. If calls and enquiries are not turning into enough work, I look for the reason.

04

How do you work across Australia?

SEO, ads, tracking and automation are delivered directly across Australia. Because I am based in Melbourne, local clients can also bring me onto the job site to meet the team and shoot real content. Remote clients still deal with me directly, not an account manager.

The range

What I can build for you.

I design and build the marketing, AI and website work myself, so I can see how the parts affect each other. This site is also my own work.

MKT

Marketing & ads

Google Ads, Local Services Ads, Meta and local SEO, measured against calls, enquiries and booked jobs.

AI

AI & automation

AI receptionists, missed-call text back, CRM and booking workflows, and custom AI agents.

WEB

Websites & landing pages

Designed and coded by me to load fast and turn visitors into calls. This site is one of them.

CONTENT

On-site photo & video

Shot at your real jobs, your team and your work. Real content, never stock.

The stack

What I work with.

I choose platforms according to the problem, the budget and how your customers prefer to make contact.

LeadsGoogle Ads, Meta Ads, Google Business Profile, Search Console, Analytics.
Calls & follow-upAI receptionists, webchat, SMS and email, CRM and booking workflows.
AutomationZapier, n8n, Make and custom AI agents.
ContentOn-site photo and video, short-form video and voice tools, AI editing.
Web & codeNext.js, React, Tailwind and Vercel. I design and build the sites myself.
The hard stuffCustom AI and code when off-the-shelf tools are not enough.

The tools only matter when your phone rings, the enquiry gets followed up and the job gets booked.

The proof

Real numbers, one real client.

These are current figures from an Australian home service business I still manage.

Read the full case study →
153leads in 28 days
$35cost per lead
62%booked into jobs

Want to talk?

Tell me what you do and what is not working. The first call is free and takes 15 minutes, and I will tell you straight whether I can help.